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Southern University

Jaguar Nation. Forever Royal.

From the roar of Mumford Stadium to the iconic Human Jukebox, Southern University stands as a pillar of HBCU pride and culture. This collection honors that legacy with organic French terry fabrics, silk-infused hoods, distressed appliqué, and bold puff-back designs built to crown Jaguar excellence.

Each drop is more than apparel—it’s Southern tradition stitched into luxury streetwear, designed for those who carry Jaguar Nation wherever they go.

Shop the Southern University Collection — limited-edition drops built for legacy, culture, and the crown.